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Our Story

Drawing inspiration from bridal fashion, timeless feminine energy & nature’s romantic aesthetic, Black owned luxury nail polish brand Ten Down was brought to life.

Dedicated to creating alluring polishes that are not only beautiful but safe for our wearers, Ten Down prides itself in

Avoiding harsh chemicals commonly found in nail polish
(we're 10-free)
to also being vegan and cruelty free.


All of our polishes are made by hand to insure each bottle is made with only the best quality

Derived from soft hues and alluring tones, here at Ten Down we believe in the power of simple elegance and the energy that it harnesses. For this reason, we create hues that inspire women to embody that power, command attention and speak even when silent.

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